The key is being unique

Colombia. Success Ambassador Darío Sanchez noticed an opportunity when he heard about the “Cedezos” program sponsored by the city government. This program supports the development of business and entrepreneurship in local areas by setting up training centers in each community in the city. Darío knew this would be a perfect place to implement the MBS program, so he presented the idea to the Cedezo in his neighborhood and explained to them the difference between Interweave’s training and other programs they might have tried in the past.

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